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I'm a mom with many passions: making and selling practical accessories, sharing my DIY craft creations and recipes, dancing, sparkles, chocolate cake with peanut butter icing and all things Target. I'm proud to be the sole maker, marketer, shipper and doer of all things in this business. I have been selling my handmade creations for over 10 years, and I'm so excited to see what the next ten years hold! 

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I truly believe that my products keep women’s essentials just an arms length away at all times. I know that life is busy and usually pretty chaotic, so why not simplify what you can? My keychains take away the frustration of searching for your keys by keeping them at an arms reach. As a mom, grandma or wife you juggle a lot of things. Why not simplify what you can? 


I live this mission personally. As a busy mom of two littles, life can be pretty crazy. Packing up the kids' bags and heading off to the next thing on the schedule can be daunting. As I run out the front door like a maniac, I can be reassured that the painful search for the keys won’t be so painful. They’re just an arm’s reach away, on a brightly colored keychain. I slip it onto my wrist and I'm out the door.